NIL Education Summary For College Athletes - Quickstart For High School Athletes - NIL/propel For Athletics Professionals - NIL/mba
 
 
 
Bill Carter Consulting NIL

nil education & nil consulting

Helping student-athletes turn NIL into income - and supporting brands, service providers, and athletic departments.

 
 
 

Join Over 40,000 Readers of the NIL/edu Newsletter

Join over 40,000 readers of the NIL/edu newsletter for insights from my NIL Research Poll of 5,000 college student-athletes and 1,000 high school prospects, as well as other tips, strategies, and resources to learn, adapt, and capitalize on NIL.

Read more about the NIL Research Poll.

 
 
Nil Educator & Consultant Bill Carter

Bill Carter: Trusted NIL Expert and Consultant

For over two decades in the sports industry, I have built successful sports agencies, taught sports marketing at three major universities, and written extensively for Sports Business Journal.

 Why Choose Me for Your NIL Education and Consulting?

  • Experienced in Higher Education and NIL Training
    I have been teaching in higher education for decades, beginning at NYU, then St. John’s University (NYC), and now at the University of Vermont’s business school, where I developed and teach one of the first NIL courses.

  • Proprietary Insights from My NIL Research Poll
    My insights are drawn from monthly survey data from over 5,000 college student-athletes and 1,000 high school prospects. This NIL data helps me provide accurate and actionable advice on athlete branding and personal branding for NIL.

  • Proven Industry Experience with Leading Brands
    With 25 years in the sports industry, I founded Fuse, one of the most successful marketing agencies with high-profile clients like Pepsi, Gatorade, Amazon, and TikTok. In 2019, I sold my stake in Fuse so that I could use my athlete and brand marketing expertise to build Student-Athlete Insights.

 
 

TESTIMONIALS

 

NIL EDUCATION

My NIL education is available through flexible, self-paced online courses and live workshops. These courses are designed to provide NIL strategies and training for student-athletes, universities, and professionals.

Don’t see what you’re looking for? Contact me for custom workshops on NIL Regulations, Student-Athlete Opportunities, NIL Readiness for Colleges & Universities, What Brands Want from NIL Partnerships, and more.

 

Empowering College Student-Athletes to Land Their First NIL Deal

NIL Quickstart Course

This course focuses on the essentials of personal branding for NIL, building social media for NIL, and NIL sales and marketing. Student-athletes will learn to build a brand and approach potential sponsors with confidence.

Click here to see a detailed curriculum and learn more about NIL Quickstart.

What’s Included:

  • 20+ video lessons (3-6 minutes each)

  • 40-page "Game Plan Workbook" full of checklists, prompts for reflection, and templates

  • Optional NIL Office Hours for ongoing support (see below)

Duration: Self-paced course, approximately 90 minutes in length.

Athlete Departments interested in a group license for their student-athletes can click here to schedule a meeting about NIL Quickstart. For universities seeking additional support for their student-athletes, I offer NIL Office Hours. These live virtual sessions allow student-athletes to work directly with me, ask questions, and receive help building their NIL plans.

 
 

NIL Education for Service Providers & Administrators

NIL/mba Course

The NIL/mba course is designed for athletic administrators, professional service providers, and sports industry professionals who want to gain a comprehensive understanding of NIL. This course provides essential data and insights to train leaders on how to guide their organizations through the changing landscape.

Click here to see a detailed curriculum and learn more about the NIL/mba.

The NIL ecosystem is filled with misinformation, and the NIL/MBA course helps participants gain a solid foundation in NIL education to make informed decisions. Learn how to leverage NIL research and insights to stay ahead in the industry.

Duration: Self-paced course, approximately 90 minutes in length.

 
 

NIL Propel: Preparing High School Athletes for the Future of NIL

NIL Propel

The NIL Propel course is designed to prepare high school athletes and their families for the future of Name, Image, and Likeness. This course helps athletes understand NIL opportunities at the high school level and prepares them for a smooth transition into the collegiate NIL environment.

Click here to see a detailed curriculum and learn more about the NIL Propel.

With so much confusion and misinformation around high school athlete NIL opportunities, the course ensures responsible NIL activity while focusing on NIL readiness for colleges.

Duration: Self-paced course, approximately 90 minutes in length.

 
 

NIL Consulting: Data-Driven Consulting to Navigate the NIL Landscape

Your Trusted Partner for Data-Driven NIL Consulting

As an NIL expert, I offer unbiased, data-driven NIL consulting designed to help brands, sports organizations, universities, and student-athletes navigate the complexities of the NIL landscape.

How I Can Help You Navigate NIL?

  • Universities & Student-Athletes: My NIL education for colleges and student-athletes includes guidance on deal literacy, personal branding for NIL, and NIL influencer marketing. I also provide strategic advice on how to enhance recruitment, retention, and student-athlete engagement through University NIL support.

  • Brands: I provide NIL consulting to help brands build comprehensive NIL programs, secure deals with the right student-athletes, and maximize the impact of NIL sales and marketing strategies.

  • Sports Organizations: I help develop tailored NIL strategies for sports organizations, ensuring they adapt seamlessly to the evolving world of amateur athletics and make informed decisions with NIL research and data insights.

  • High School Associations: I help craft NIL policies and update existing bylaws for high school associations, ensuring that they remain compliant and adapt to the fast-changing NIL marketplace.

  • Service Providers: Attorneys, agents, financial advisors, and other professionals can benefit from my expertise in leveraging NIL data for athlete success and developing strategies to thrive in the NIL ecosystem.

My Approach to NIL Consulting: Empowering Through Data and Insights

My approach to NIL consulting is centered around providing actionable insights and recommendations based on NIL data, research, and industry best practices. I do not advocate for any particular stance on NIL regulations; instead, my goal is to empower clients with the tools and knowledge needed to succeed in the NIL landscape.

Let's Talk: Contact Me for Your NIL Consultation

Whether you're just starting to explore NIL or looking to refine your existing strategy, I'm here to help. Contact me for a consultation to discuss your unique needs and goals. Let's determine if my services are the right fit for you.

Sports logos NIL expert Bill Carter

I’m regularly cited in these media.

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