NIL/mba Speaker Series NIL/mba Digital NIL for Coaches NIL Propel
 

“The way Quickstart empowers athletes has not only impacted me but many others in my circle who are navigating their own NIL journeys.” - Michelle Thao, UNC Asheville

Featuring

nil Quickstart: student-athlete education with proven results.

 

NIL Quickstart at a Glance

3 Live Workshops

Three focused sessions:
• Personal branding for NIL
• NIL-ready social media
• Marketing and pitching your NIL

Done live virtually.

Digital Course Access

Self-paced, 90-minute course:
• 1-year license for all student-athletes
• Mirrors the workshop content
• Ensures every athlete has full access

Designed for scale and consistency.

Workbook

40-page companion workbook:
• Checklists, prompts, templates
• Helps athletes take action
• Supports real NIL readiness

Easy to implement. High student-athlete satisfaction.

Click here for curriculum and pricing tiers for athletic departments and individual teams.

 

Backed by Data

In a 2025 NIL Research Poll survey of 700+ student-athletes, only three areas of NIL education correlated directly with securing NIL deals:

  • Developing a personal brand

  • Creating an NIL-focused social media presence

  • Learning to market and sell your NIL

That’s exactly what NIL Quickstart teaches. It supports student-athletes who won’t benefit from revenue sharing. It prepares athletes to take independent action. And it reduces staff time while improving athlete results.

 

Trusted by Athletic Departments & Sports Organizations

 
 

Easy to Launch

Step 1: Book a Call
Click here to schedule a short call to preview the program, get your questions answered, and receive trial access.

Step 2: Schedule Your Sessions
Once you sign up, we’ll lock in your 3 live student-athlete workshops and activate your digital course license.

Step 3: Execute with Ease
Deliver a structured NIL education program that drives real outcomes without adding to your staff’s workload.

 
 

consulting, courses, and speaking

Other Ways I can Help Your Organization

 
 

The NIL/mba Speaker Series

The NIL/mba Speaker Series is the leading “course” for attorneys, agents, athletic administrators, entrepreneurs, and other professionals - taught by the thought-leaders who are creating NIL’s future. The Speaker Series is six-weeks, 90-minutes per week, taught virtually. As an alternative to the live course, the digital version is 90-minutes and includes 10 video-based modules and is available here.

 
 

Speaking

I offer NIL Workshops designed to educate, inspire, and empower universities, brands, or conference attendees. I deliver high-impact insights into the NIL landscape and its opportunities. Some of my recent Workshops have been for the National Federation of State High School Associations (NFHS), Morgan Stanley Global Sports & Entertainment, National Sporting Goods Association, and the Sports Business Journal’s Intercollegiate Athletics Forum. Workshops are available either in-person or virtually.

 
 

Digital Courses

My digital, self-paced courses are 90 minutes in length, comprised of 3-5 minute video lessons, slide content, and a 40-page workbook (Quickstart and Propel only.) Participants gain a comprehensive understanding of NIL and are able to make informed decisions.

 

Consulting

With over 20 years of experience in the sports industry, I offer unbiased, data-driven NIL consulting services designed to help you to make informed decisions and achieve your goals. My approach is grounded in NIL data and actionable strategies that help you navigate the evolving world of Name, Image, and Likeness.

 

Testimonials

 
 
 

Hi - I’m Bill Carter. I’m a trusted NIL expert, educator, and consultant.

For over two decades in the sports industry, I have built successful sports agencies, taught sports marketing at three major universities, and written for Sports Business Journal. Why choose me for your NIL Education and Consulting?

25 Years in the Sports Industry
Our industry is drowning with NIL educators/consultants in name only - with no relevant experience and seeking to exploit a nascent marketplace. I did “NIL” (aka athlete marketing) in professional sports for 25 years. I founded one of the most successful sports agencies - Fuse - helping clients like Gatorade, Dick’s Sporting Goods, and PUMA partner with high profile pro athletes. In 2019, I sold my stake in Fuse to build my NIL firm.

Higher Education Teaching Experience
Is it just me or do you think that NIL educators should actually be educators? Unfortunately, most do not have any teaching experience. I have been teaching in higher education for decades, beginning at NYU and then at St. John’s University. Now I teach at the University of Vermont’s Grossman School of Business, where I developed and teach one of the first NIL courses.

Proprietary Insights from the NIL Research Poll
I don’t blindly advocate for all things NIL. While I’m happy that every student-athlete has the opportunity to exercise their NIL rights, I don’t think it’s something that everyone should participate in. Why? Because I study and follow the facts. I rely on informed opinion, not emotion. My insights are drawn from my NIL Research Poll, a monthly survey of 5,000 college student-athletes and 1,000 high school prospects.