NIL Brand Roadmap: 7 Steps to Effective Partnerships with Student-Athletes

In this week’s Name, Image Likeness Insider, we discuss a straightforward approach for brands to start or improve their NIL program - getting it to work “faster, cheaper, and better” with these 7 steps.

NIL Issues Revealed by the Livvy Dunne & Caktus.ai Controversy

In this week’s Name, Image Likeness Insider, we discuss Livvy Dunne’s controversial endorsement of Caktus.ai and the unresolved issues it has revealed, including NIL ethics, personal branding, and school polices.

The Impact of NIL on College Recruiting

This content originally appeared in the February 21st NIL Corner - my monthly column for Sports Business Journal. We look at the data on NIL’s impact on college recruiting and visit with Alabama AD Greg Byrne to discuss their new Advantage Center.

NIL, NIL Education, NIL Consulting, Name Image LikenessBill CarterFebruary 26, 2023Student-Athletes, NCAA, NIL Laws, NIL Providers

Platform Consolidation, Federal Legislation, and Personalized Highlights

This week we discuss INFLCR’s important industry consolidation, Federal legislations that ties NIL to Title IX, and the Pac-12’s new initiative to allow student-athletes to use their game highlights.