NIL: How Much Longer Will the FTC Look the Other Way?

This week’s NIL Insider is a step by step explanation of the Federal Trade Commission’s interest in NIL and student-athletes as social media influencers. How much longer will the FTC look the other way in allowing their guidelines to be broken?

NIL Data Quicktake Q1 2023

The end of the quarter is a good time to look at a few key NIL data points that give us a pulse on where we're headed. Of note is NIL data on women’s basketball, sponsors, social media, and the overall growth of NIL.

NIL Brand Roadmap: 7 Steps to Effective Partnerships with Student-Athletes

In this week’s Name, Image Likeness Insider, we discuss a straightforward approach for brands to start or improve their NIL program - getting it to work “faster, cheaper, and better” with these 7 steps.