Student-Athletes and NFTs

It's worth Coaches and Administrator taking 2 minutes to understand what NFTs are because of their emerging importance in youth culture, the fact that they are linked to the new digital money known as cryptocurrency, and because NFTs are a Name, Image, and Likeness opportunity for all student-athletes.

NIL, Name Image Likeness, NIL Consulting, NIL EducationBill CarterOctober 4, 2024NIL, Student-Athletes, Entrepreneurship, NFT

New NCAA Guidance, Financial Literacy, Social Media, and Entrepreneurism

This week is about the new NCAA Guidance and it’s emphasis on the education of student-athletes - with a focus on financial literacy, social media, and entrepreneurism.

Name Image Likeness, NIL, NIL Consulting, NIL EducationBill CarterOctober 31, 2022Student-Athletes, NIL, name image likeness, NCAA Enforcement, Financial Literacy, Social Media, Entrepreneurship

Median Athlete Compensation for NIL Is $35

According to the first published data from technology provider Opendorse (and reported by On3), the median compensation from Name, Image, and Likeness activities by student-athletes has been just $35. Here are 3 reasons why that may be both good and bad news.

NIL, Name Image Likeness, NIL Consulting, NIL EducationBill CarterSeptember 8, 2021NIL, Entrepreneurship, NIL Compensation, NIL Activity, NIL data, NIL research, NIL Female Athletes

How & Why We Should Support Half a Million Student-Athletes

I never really considered endorsements the real opportunity for student-athletes - and the good news is that most student-athletes I surveyed don’t either. 84% of DI athletes and 74% of athletes (all Divisions) are interested in pursuing NIL. Time for a mass education.

NIL, Name Image Likeness, NIL Consulting, NIL EducationBill CarterJuly 12, 2021Student-Athletes, NIL, Personal branding, Entrepreneurship, NIL data, NIL research, NIL Entrepreneurship, NIL Education, NIL Brands

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