This week we discuss what people know - and still don’t know - about NIL. So here it goes, NIL's 5 most frequently asked questions and a short answer to each.
Read MoreThis week is about the new NCAA Guidance and it’s emphasis on the education of student-athletes - with a focus on financial literacy, social media, and entrepreneurism.
Read MoreThis week we discuss which cohorts support - or don’t support - NIL, a new marketplace entry, and the financial threat posed by Collectives.
Read MoreOnly 36% of student-athletes say they feel highly confident about their financial knowledge. But the good news is that they understand the importance of financial literacy and want to learn. This month, I surveyed 1,500 student-athletes about their financial goals and understanding.
Read MoreBased on the results of two studies I conducted in September 2021 of 1,250 current-student athletes in NCAA DI, II, III, and NAIA, there are a number of issues that remain misunderstood or altogether absent in the first 90 days of the Name, Image, and Likeness era.
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