A Last Word on the New NCAA Guidance, an Important Jordan Deal, a City Council Proposes an NIL Fund

This week we discuss the “last word” on the NCAA’s new guidance, an important new NIL deal by the Jordan brand, and a City Council proposing an NIL fund.

Name Image Likeness, NIL, NIL Consulting, NIL EducationBill CarterNovember 6, 2022Student-Athletes, NIL, name image likeness, NIL Research, NIL Data, NIL Brands, High School NIL

Data on NIL Support, a New Marketplace, and the Financial Threat Posed by Collectives

This week we discuss which cohorts support - or don’t support - NIL, a new marketplace entry, and the financial threat posed by Collectives.

Name Image Likeness, NIL, NIL Consulting, NIL EducationBill CarterSeptember 18, 2022Student-Athletes, NIL, name image likeness, NIL Data, NIL Marketplace, NIL Collective, Financial Literacy

Now for Some Good News about DI Mid-Majors, DII, and DIII

Among the daily news reports of NIL chaos, I’m here to bring you some good news and optimism about Name, Image, and Likeness. Because in the midst of that “noise” (the information that interferes with our perception of NIL) are positive “signals” (the meaningful information) that can get us re-focused on supporting ALL student-athletes at all levels. And I’ve got the data to prove it.

Name Image Likeness, NIL, NIL Consulting, NIL EducationBill CarterMay 11, 2022Student-Athletes, NIL, name image likeness, Chloe Mitchell, Student-Athletes NIL, NIL Activity, NIL Data, NIL Compensation

Student-Athletes & Their Need of Financial Literacy

Only 36% of student-athletes say they feel highly confident about their financial knowledge. But the good news is that they understand the importance of financial literacy and want to learn. This month, I surveyed 1,500 student-athletes about their financial goals and understanding.

Name Image Likeness, NIL, NIL Consulting, NIL EducationBill CarterApril 6, 2022Student-Athletes, Financial Literacy, Social Media, NIL Data, NIL Research

Student-Athletes' NIL Survey Results for February 2022

Last week, I completed a study of 1,100 DI student-athletes. The focus was on Name, Image, and Likeness activities, goals, expectations, and more. Here are a few key takeaways.

Name Image Likeness, NIL, NIL Consulting, NIL EducationBill CarterMarch 10, 2022Student-Athletes, NIL Data, NIL Research, NIL Deals, NIL Compensation

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