With the College Football Playoff upon us, it’s a good time to look at 4 key pieces of data to explain how different - or similar - NIL is for college football players versus other student-athletes.
Read MoreThis week we discuss the brand categories generating the most NIL activity, the complexity of High School NIL, the WWE’s NIL case study, and Michigan State’s NIL celebration.
Read MoreThis week we discuss what people know - and still don’t know - about NIL. So here it goes, NIL's 5 most frequently asked questions and a short answer to each.
Read MoreThis week we discuss the “last word” on the NCAA’s new guidance, an important new NIL deal by the Jordan brand, and a City Council proposing an NIL fund.
Read MoreThis week is about the new NCAA Guidance and it’s emphasis on the education of student-athletes - with a focus on financial literacy, social media, and entrepreneurism.
Read More